Matt Taranto is back to discuss one of AesthetiCare‘s newest initiatives: memberships. In this episode, Matt shares how his views on memberships have evolved over the years, leading to the creation of a tailored program for his practice. Kathy breaks down key components of building a successful membership, including discounts, target markets, and pricing. Whether you’re a new clinic or looking to launch a membership program, this episode is packed with valuable insights just for you!
In today’s discussion:
Faults in confusing memberships
Memberships that make business sense
Mentality of exclusivity and membership
Benefits of memberships
The AesthetiCare membership
Target markets for memberships
Building a loyal client base
Software to manage memberships
Membership pricing
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