Matt Taranto is back to discuss one of AesthetiCare‘s newest initiatives: memberships. In this episode, Matt shares how his views on memberships have evolved over the years, leading to the creation of a tailored program for his practice. Kathy breaks down key components of building a successful membership, including discounts, target markets, and pricing. Whether you’re a new clinic or looking to launch a membership program, this episode is packed with valuable insights just for you!

Watch or Listen

In today’s discussion:

Faults in confusing memberships

Memberships that make business sense

Mentality of exclusivity and membership

Benefits of memberships

The AesthetiCare membership

Target markets for memberships

Building a loyal client base

Software to manage memberships

Membership pricing